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Bank Free Blueprint

Are you looking for money for your real estate deals?  Or are you looking for solid real estate cash flow investments yourself?  You’ve come to the right place.  Join Tom Braegelmann, industry thought leader and 30+ year real estate investment expert as he discusses simple, powerful and proven investing strategies with experienced investors who have money ready to invest, and experienced investors with great real estate deals.  You will find everything you need and discover how to collaborate and work together to create amazing results.  Get practical hands on deal structuring advice, strategies and ideas that work.   


Nov 10, 2017

What is branding?  Why is branding so important? Branding expert, author and book publishing coach Maria Erazo explains what branding is and why it’s important.  Maria walks through the five steps for branding and how they fit into a brand’s identity.  Maria also shares details of her life story and how she became a book writing coach. 


0:56 - Introducing Maria and some background on her career. 

1:30 - One of the reasons Tom wanted to bring her on the podcast and background on how she came to write her first book. 

6:50 - What led Maria to learn more about the book publishing process and how to help others with both book publishing and branding.  

8:02 - A synopsis of Maria’s story and her book. 

11:17 - Maria’s view on what branding is and why it’s important.  

13:11 - The five steps for branding and how they fit into a brand’s identity. 

16:41 - Digging into the first step of branding - who you are as a person and a business. 

19:24 - One of Tom’s findings when working on his own branding. 

20:19 - Some of the first steps Maria takes when working with people who want to write a book; part of Tom’s initial process in writing his own book. 

25:46 - Information on Maria’s recent conference for empowering women, Guerreras Sin Limites - Warriors Without Limits. 

29:39 - Maria’s approach and goals for her conference. 

30:55 - Resources that Maria recommends - Rich Dad Poor Dad, Think and Grow Rich, and Power vs. Force. 

33:23 - Contacting Maria - email Maria or visit her website to get a free copy of her book. 

34:34 - Maria’s parting thoughts and advice. 


Resources and Links Mentioned: 

Rich Dad Poor Dad by Robert Kiyosaki 

Think and Grow Rich by Napoleon Hill 

Power vs. Force by David R. Hawkins M.D. Ph.D. 

Robert Cialdini’s books 

 Maria’s books 


Contact Maria at 

 Contact Tom at or